LMA – The Secret to Driving…

LMA – The Secret to Driving Accountability in Your Business During a recent installment of the CEO Nexus summer webinar series, professional EOS®/Traction implementer John King presented a webinar / workshop titled “LMA: The secret to driving accountability in your business.” John addressed the “People” component of running a business. He focused on establishing meaningful roles, responsibilities and the key differences between leadership and management. John challenged attendees to review and apply related assessment tools to improve on each key area. Take-away thoughts from John’s presentation you might find useful, especially in these difficult times: When was the last time you scheduled a meaningful clarity break to actually work “on” the business? Are you doing so with sufficient frequency to effectively clear your mind and guide your business in the right direction…away from trouble and toward opportunity? If so, great. If not, I encourage you to view John’s presentation. Click here to view How to Be a Great Boss, a book highlighting LMA themes addressed by presenter John King. Click here (members-only) to view the LMA presentation PPT, LMA tools, and webinar...

Recognition – Allen and Bill Finfrock…

Allen and Bill Finfrock, Winter Park Magazine’s 2020 Most Influential People Congratulations to Allen and Bill Finfrock, recent recipients of Winter Park Magazine’s 2020 Most Influential People award. What others are saying – “concrete doesn’t sound exciting, but these guys have revolutionized the commercial construction industry… brilliant engineers and business people whose work is top quality… they want to see Winter Park thrive, and their projects reflect that.” Three generations of entrepreneurial success and counting. The future of FINFROCK Industries is in good hands. Click here to view the Winter Park Magazine...

How to Lead Effective Level 10…

How to Lead Effective Level 10 Meetings When following the EOS®/Traction model, the quality of your Level 10 meetings can be the difference between keeping the company on track or continually struggling with reoccurring issues. In a recent installment of our summer webinar series, certified EOS implementer John Ward shared best practices on gaining the most out of L10 meetings, including how to identify, discuss and solve important issues. Click here to view EOS Level 10 meeting model. Click here (members-only) to view video of the 07.28.20 webinar and related custom...

Make your customer the hero…

Make your customer the hero in your marketing StoryBrand process brings discipline to marketing strategy and complements EOS®/Traction Challenging times require new and creative ways to find and retain customers. Common sense suggests going back to the basics – examine your story. This past week, CEO Nexus presented a webinar highlighting the StoryBrand process, a marketing program created with data-driven CEOs in mind. The StoryBrand process outlines real-world steps and actionable items CEOs can take to grow top-line sales for their businesses. The webinar featured Subject Matter Expert Derek Sussner, a certified StoryBrand guide. Sussner has a proven track record of helping companies define and share their story via the company website, email marketing and social media. The StoryBrand webinar was part of our summer webinar series created to keep our members engaged and informed on best practices to help their second-stage businesses grow. Traditionally, CEO Nexus takes a brief break from roundtable sessions during the month of July, but this doesn’t mean business slows down. As we fight through a pandemic, it’s more important than ever to stay sharp by focusing on process improvement. In this webinar, attendees learned how crucial it is to make sure your marketing message and sales process is on point and has the right tone to serve your customers. Your marketing message should start with making your customers the hero. This might seem counter-intuitive for a successful company with a proven track record. Typically, marketing materials focus on features, benefits, what the company has accomplished, industry recognition and how it has grown. Unfortunately, these issues are merely table stakes – what customers really...

CEO Next – 06.18.20 Recap

Maximizing Enterprise Value for Entrepreneurs – Looking to the Future The recent CEO Next Forum panel discussion explored succession and exit planning challenges at a time of market uncertainty influenced by COVID-19. CEO panelist shared personal stories and insights related to the fundamental business elements required to maximize enterprise value. Click here to view the PowerPoint presentation. Click here to view the 06.18.20 presentation Zoom recording. Click here (Members-only) to access related...

Innovation at a Time…

Innovation at a Time of Great Uncertainty As we continue to face down the reality of a global pandemic and mounting social unrest, we are all experiencing a level of stress unknown and uncharted in recent memory. For business owners, this stress is compounded by the challenge of balancing the evolving and often competing interests of staff, customers, family and community. The discomfort forged by these forces is palpable. To adapt and compete in such challenging times, business owners must learn to effectively embrace and engage the discomfort of the moment according to Jim McKelvey. McKelvey, a serial entrepreneur and co-founder of Square (a successful mobile payments company), recently sat down with a writer from Forbes to discuss innovation. Click here to read more in the Forbes article. Click here to access to the 2020 member conference presentations and related content on this...